How does it work? How does a video project work?
Discover here the 3 phases and 10 key steps of the project, as well as the skills and materials implemented to turn your initial idea into a broadcast-ready video.
Phase 1 : Pre-producion
Writing and storytelling
Too often overlooked, this phase of the project is actually the most important. Before taking out the camera, you need to know why.
- What are we going to say?
- Who are we addressing?
- What is the aim of our video?
- What images will best promote our message?
This time of reflection beforehand will not only shorten and optimise the shooting time, but is crucial to the quality of the production and the return on investment.
My experience in sales and marketing departments of major French and international groups is a valuable asset at the service of your digital communication strategy.
- What are we going to say?
- Who are we addressing?
- What is the aim of our video?
- What images will best promote our message?
This time of reflection beforehand will not only shorten and optimise the shooting time, but is crucial to the quality of the production and the return on investment.
My experience in sales and marketing departments of major French and international groups is a valuable asset at the service of your digital communication strategy.
Scouting and studio
Depending on the project, a scouting phase will be necessary. This allows us to validate the shooting locations, determine the lighting requirements and ensure the feasibility of the project.
I work in partnership with the Studios de la Victorine in Nice, which offers a wide range of sets and dressing rooms to suit the needs of the shoot.
I work in partnership with the Studios de la Victorine in Nice, which offers a wide range of sets and dressing rooms to suit the needs of the shoot.
Storytelling
Too often overlooked, this phase of the project is actually the most important. Before taking out the camera, you need to know why.
- What are we going to say?
- Who are we talking to?
- What is the purpose of our video?
- What images will best promote our message?
This time of reflection beforehand will not only shorten and optimise the shooting time, but is crucial to the quality of the production and the return on investment.
- What are we going to say?
- Who are we talking to?
- What is the purpose of our video?
- What images will best promote our message?
This time of reflection beforehand will not only shorten and optimise the shooting time, but is crucial to the quality of the production and the return on investment.
My experience in sales and marketing departments of major French and international groups is a valuable asset at the service of your digital communication strategy.
Scouting
Depending on the project, a scouting phase will be necessary. This allows us to validate the shooting locations, determine the lighting requirements and ensure the feasibility of the project.
I work in partnership with the Studios de la Victorine in Nice, which offers a wide range of sets and dressing rooms to suit the needs of the shoot.
Too often overlooked, this phase of the project is actually the most important. Before taking out the camera, you need to know why.
- What are we going to say?
- Who are we talking to?
- What is the purpose of our video?
- What images will best promote our message?
This time of reflection beforehand will not only shorten and optimise the shooting time, but is crucial to the quality of the production and the return on investment.
My experience in sales and marketing departments of major French and international groups is a valuable asset at the service of your digital communication strategy.
Scouting and studio
Depending on the project, a scouting phase will be necessary. This allows us to validate the shooting locations, determine the lighting requirements and ensure the feasibility of the project.
I work in partnership with the Studios de la Victorine in Nice, which offers a wide range of sets and dressing rooms to suit the needs of the shoot.
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